Ian Ruskin Brown MSc. MIMgt. MCIM. DipM. FinstSMM. MMRS. Course Director Ian is both an academic, a practising and incurable businessman, author, and trainer. Over the last thirty five years he has gained a wide range and depth of experience in Marketing and in Management He is an Associate Professor of Marketing at the corporate university of STm (i.e.ST Microelectronics near Aix en Provence), a full member of the Chartered Institute of Marketing, the Business Graduates Association of MBA’s, a fellow of the Institute of Sales and Marketing Management, a full member and Diplomate of the Market Research Society, and is a member of the British Institute of Management. He saw active service as an officer and sometime helicopter pilot in HM Royal Marines Commandos, before becoming a practising, if slightly unconvinced civilian in late 1966. Ian’s Business career has a strong bias towards Marketing Management in the operational field and planning functions - working for such firms as: Lyons & Co., Reed Paper Group, Trebor Sharpes, Esso Petroleum, Goodyear Tyre & Rubber to name but a few. Following a major motor accident in 1973, his career has oriented toward the academic, and consultancy, working as a Senior Lecturer at the SWRMC* and with visiting lectureships at the universities of Bath, Bristol, Oran (Algeria) and the NIHE Limerick (Eire). (* now the University of the South West) Ian was a long time member (13 years) of the Faculty of the Chartered Institute of Marketing (CIM), its Training Arm For Several years Ian was the initial speaker on the FCO Management Training Programme for those who are due to take post as UK Commercial Attachés in U.K. Embassies overseas. Until recently he was a member of the IBM International Business School. Currently he is part of the faculties of STm and Management Centre Europe in Brussels. He recently worked world wide for: Nokia Networks, and is is currently working for Texas Instruments, Securitas, Amadeus, Alfa Laval and ChevronTexaco Oil. For these and several other bodies, Ian runs open and ‘Client Specific’ courses. Ian has specialised in the High Tech. And Financial Service Industries and has carried out much in-house work, at home and abroad, for a wide range of firms providing such products and services. All of which experience has gone into his two books entitled “Mastering Marketing”, published January 2000 and “Marketing the Service Advantage” currently being re-written and due out late 2003.(his next book “Sales & Marketing with Margins in Mind” will be published sometime in 2004) Before taking up founding Directorships in several very successful companies, MSS Market Research Ltd. And Mercator Ltd (MR Software), Ian worked as an independent, free-lance consultant, being involved in consumer, industrial, Government policy and tourism projects, often acting in the dual capacity of Consultant/Project Leader. In early 1983, Ian set up his own independent Marketing Consultancy, now operating as “Ruskin Brown Associates”, for training in Marketing and Sales Skills and for the provision of both Consultancy and Market Research Services. This activity continually brings him into contact with a wide range of marketing situations at home and abroad. Back to Homepage> Meet the Associates>