The Latest Information on Our Publications

Mastering Marketing
The second edition is now in circulation, and has been chosen by two world wide organisations as the prescribed text for their qualifications - these are:

  • The Institute of Charterd Managers (ICM)
  • The T&F Informa Group, to be featured in their Mini MBA . That's what we like - even more lovely Royalties. .

Marketing Your Service Business
is now in the bookshops, including London City Airport, soon Heathrow. And is being recommended by the luminaries of the American Academy of Financial Management.

Our next book (working title = 'Practical Pricing for Results') is well under way. Watch this space. Publication date is probably late 2007.